This qualification is suitable for those who use well developed marketing and communication skills and a broad knowledge base in a wide variety of contexts.

Entry Requirements

  • Minimum 18 years of age at the time of commencement.

  • Successful completion of Australian Equivalent Year 12 qualification or higher.

  • Minimum IELTS score of  6.0 or equivalent.

Computer Requirements

You will need to ensure they can connect to the internet and have the capability to use our online learning system that meets the minimum technical requirements, which are:

  • Access to a laptop/computer is preferred.

  • An operating system supporting the following browsers (current version and up to three most recent versions): Chrome, Firefox, Safari (excluding Safari on Windows), and Microsoft Edge.

  • For Windows: Windows 10, 4 Gb RAM installed (minimum).

  • For MAC: Mac OS X 10.13 or above.

  • Access to Word processing software, such as Microsoft Word.

  • Reliable internet connection.

  • Should have basic computer and MS Office skills (Word, Excel and PowerPoint)

Career Insights

Possible job titles include:

  • Marketing coordinator / Team leader.
  • Marketing officer.


Training is based on face-to-face classroom delivery including interactive classroom teaching, and tutorials. Classes will be scheduled for a minimum of 20 contact hours per week.


Written activities assessment/ knowledge questions, assignment.

Course Credit

Course Credit is the value assigned for the recognition of equivalence in content and learning outcomes between different types of learning and/or qualifications. Course Credit reduces the amount of learning required to achieve a qualification and may be through Credit Transfer (CT) and/or Recognition of Prior Learning (RPL).

Students may apply for RPL or Credit transfers for any unit in which they can successfully demonstrate competency.

Course Structure

Core Units
BSBWRT411- Write complex documents
BSBMKG435 – Analyse consumer behaviour
BSBCMM411 – Make Presentations
Elective Units
BSBMKG439 – Develop and apply knowledge of communication industry
BSBMKG431- Assess marketing opportunities
BSBMKG432 – Research international markets
BSBMKG440 – Apply marketing communication across a convergent industry
SIRXMKT006 – Develop a social media strategy
BSBOPS404 – Implement customer service strategies
BSBTWK503 – Manage meetings
BSBCRT412 – Articulate, present and debate ideas
BSBMKG433 – Undertake marketing activities

Fees and Intake Dates

For fees and intake dates, please click here for more information.

CRICOS: 111070G
Campus: Sydney
Duration: 52 weeks (4 terms)
Student: International

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